Optimizing self- serving checkout flow - Matillion - 2023
I improved user experience by minimizing clicks for AWS subscriptions, aligning with Matillion's $1.5 million goal through AWS Offers. Methods included problem analysis, user definition, MVP creation, workflow optimization, testing, and UI redesign.
Design of marketplace for building renovations - IES - 2020
Helped IES qualify for a Green bond of 5 Million dollars, in the European challenge of achieving the decarbonization of existing buildings by 2050. We created a Rating platform aimed to educate about renovation plans and help find local contractors. Methods used: Problem space, Define user, MVP, Wireframing
Ticket purchasing experience - Transport of Wales - 2023
Helped TFW create concepts of a future vision for ticket purchasing, to support them in their goal of doubling Public transport by 2030 with a better user experience. Methods used: Heuristic evaluation, Workflow improvement, UI redesign